DNS & NICK
3_oranginaAD.jpg

ORANGINA

ORANGINA

AN EYE-CATCHING PRINT CAMPAIGN SHOT BY RANKIN TO CAPTURE THE RAW ENERGY OF 'RESTEZ VIVANTS'

 

FOR ORANGINA'S SPONSORSHIP OF TOULON RUGBY WE TAPPED INTO FAN BEHAVIOUR BY USING THE FRENCH CLUB'S HERALDED 'PILOU PILOU' CHANT.
IT'S NUTS BUT WE LIKE IT. APPARENTLY THE SUPPORTERS DID TOO.

 

 


AGENCY: FRED + FARID, PARIS
CDS: FARID MOKART, FRED RAILLARD
PRODUCTION: RANKIN PRODUCTIONS