DNS & NICK
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NIVEA

NIVEA SKIN TO SKIN

A WORLDWIDE MUSIC VIDEO TO HELP RIHANNA FANS GET CLOSER TO THEIR HERO

LOVIES: SILVER
LOVIES: SHORTLIST

NIVEA'S 'SKIN TO SKIN' WAS A STRANGE STRATEGY TO IMPLEMENT ONLINE, BUT THE OPPORTUNITY TO STAR IN A MUSIC VID WITH RIHANNA UNITED MILLIONS OF HER 'NAVY' FAN BASE ACROSS THE WORLD. AHH, WHEN FACEBOOK 'LIKES' WERE EVERYTHING.

AGENCY: BLAST RADIUS, AMSTERDAM
CD: JONIEL DA SILVA
PRODUCTION: MEDIA MONKS